Sarah Beasley Binder

Degree and Year: 
BA 1998
Professional Title: 
Senior Manager, Marketing Communications
Employer: 
PerfectServe, Inc.

Professional Background: 
Marketing and sales professional with extensive experience and success, providing strategic marketing leadership and management for healthcare alliance, non-profit, merchandising and wholesale organizations. Specialties: Marketing Strategy, Communications, Product Launch, Brand Positioning, Event Management, Hospital Supply Chain, Healthcare Technology, Marketing Research, Digital Media, Speakers Bureau, Webinar Content Development and Production, Writing Abstracts, International and Management experience.

How has being an English graduate from Duke University helped shape your professional success?: 
It has set me on the career path that Iäó»m following today. Over the years, I have spent most of my time communicating verbally or through the written word (whether in print or online). Additionally, I constantly interact with influencers and stakeholders to ensure I understand both the needs of the customer and the needs of the business so that I can speak or write persuasively to make an impact.
Sarah Beasley Binder