Shining Li

Strategy, Frog

Class Year


Professional Background

I'm part of the strategy team at a design & innovation consulting firm.

How has your English degree from Duke shaped your work life?

I've found that so much of business communication lacks a gripping central narrative to propel the action forward. A lot of what I do now is storytelling — finding the right plot points, locating a resonant metaphor, and delivering a sense of closure.


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