Elyse McAvoy

Degree and Year: 
BA 2014
Professional Title: 
Social Media Specialist
Employer: 
Lyft

Professional Background: 
Communications Strategist at Goodby Silverstein and Partners, Marketing Intern at Time Warner Cable Media, Marketing Intern at HarperCollins Publishers

How has being an English graduate from Duke University helped shape your professional success?: 
Being an English graduate from Duke not only gave me the tools to land my first few internships to start my career, but it has also truly helped me succeed in each of my roles. Even though I work in marketing, writing skills are essential to success in the marketing field. In my current role, I spend a large portion of my day writing social posts/blog posts to announce new product launches and updates; social is wholly responsible for maintaining the Lyft brand voice.