English Alum - Elizabeth Brantley, Owner of Echo Online Advertising

Degree and Year: 
BA 2007
Professional Title: 
Small Business Owner
Employer: 
Echo Online Advertising

 

Professional Background: 

Corporate Advertising
 

How has being an English graduate from Duke University helped shape your professional success?: 

Advertising without both a strong command of the written language and an authentic understanding of how to effectively communicate an entire brand or idea through mere words is like fishing without a hook. An English degree from Duke University provides you with the knowledge and quality instruction necessary to develop the acumen required to excel in this highly competitive field. It also brings with it the added benefit of intrinsically earned confidence in your abilities from potential clients -- as although they may be unfamiliar with your work, they are always familiar with the excellence suggested by your Alma Mater.